Do one thing. Open the incognito/private browsing window of your browser and visit the YouTube website. Once there, observe the thumbnails and the titles of the recommended videos. What’s the most common theme that you can find?
I generally am logged on to my google account on YouTube. Thus, the videos that are recommended to me are mostly either those of the YouTube channels that I have subscribed to or the ones that are related to my viewing history; both of which, i think, are rather fair to me as a user.
A few days ago, as I got my laptop fixed and opened the websites afresh, I noticed a pattern on YouTube, a bit disconcerting one, and it is that the videos, their titles and their thumbnails have an overbearing sexual nature. Look at the screenshot below.
In it, you will find a video highlighting a supposedly shameful marriage tradition in the thumbnail of which is a kid looking down on a women’s breast, a video of a sex scandal caught on a hidden camera and a video showcasing a hot bedroom scene from a movie, among others. And this is what one will find in the very first glance itself. In fact the whole home page of theirs is assorted with videos of an actress undressing, item numbers, people engaging in illicit affairs, kissing and so on and so forth with ridiculous titles such as ‘Squeeze me’ and what not. The rest of it is filled with movies, music, and a few other viral videos.
Not a single of these videos is related to the intellectual realm – no video of the sciences, technology, literature, news, geopolitics, tutorials, crash courses and the likes feature at all. Indeed, if one were to look at the YouTube website without knowing anything about it, one will think of it as a soft-pornographic website with heavy intake from the popular media, which at least according to me it is certainly not. It is full of wonderful videos – tremendously enlightening ones at that – but it’s home page suggests otherwise. And I am terribly saddened by it.
I have no issues with the movie clips, music and other such videos being featured on the YouTube home page. Of course, they should be there. But I do not subscribe to such an unregulated assortment in which all of the videos are only that, highly sexualized. I want the new visitor to know that there exists brilliant videos on the YouTube sphere, using which one can stimulate and develop oneself intellectually and not just cater to one’s carnal and primal desires as the present system will have them. It is truly disappointing.
I firmly believe in the process of self-improvement. We need to be better than what we were yesterday. YouTube can undoubtedly help us with that. Just that as of now, despite the vehement efforts of its users and content creators working their heart out to achieve that, the website in itself is trying very hard not to. Perhaps their thinking is let’s give the people the most basal of pleasures and let’s just make money. Yeah, right!
Ah, I am quite saddened by this. Hopefully, YouTube will make amends, and that too – soon.